Product Marketing

Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants – Paul Cherry

Sales

Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants – Paul Cherry

In ‘Questions That Sell’, Paul Cherry provides a comprehensive approach to effectively understand customers’ needs, wants, and limitations. The book furnishes a well-structured toolkit for salespeople aimed at engaging clients more deeply, leading to increase in sales and customer satisfaction. Importance of Strategic Questioning Strategic questioning can uncover customer needs

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