BNPL experienced a significant increase in client base during diwali

  • There has been a sharp uptake in BNPL over the past 1.5 years as customers are moving more towards online commerce.
  • A large share of customers may not be using credit cards and BNPL is one of the few credit products they use.
  • 40% of our 3.5 million customer base is self-employed individuals who are typically not the target group for the traditional banking sector as they tend to focus on the salaried professionals working for MNCs and large companies.
[Via]

Mailchimp Insiders React to Employees Getting No Equity From Intuit Sale

Some employees said they were particularly incensed that financial services giant Intuit was the company buying Mailchimp; Intuit CEO Susan Goodarzi hosted a Zoom town hall with Chestnut and Kurzius on Wednesday afternoon to try to allay employees’ concerns.

The many employees who have left Mailchimp in recent years are excluded and for current employees the bonuses account for only about 2.5% of the total deal’s value and work out to just $83,000 per employee per year.

[Via]

CarDekho shuts down over 20 stores amid move to home inspection model

  • Used car content and commerce platform CarDekho has shut down a number of its stores-Gaadi by CarDekho.
  • Entrackr contacted a number of Gaadi by CarDekho stores and can confirm that anywhere between 21-25 such stores have either been shut down or will shut down by the middle of October.
  • Post this, CarDekho has 60 operational stores across the country, although its major focus would be to purchase vehicles following a home inspection itself.
[Via]

ShopClues founder Radhika Ghai starts up again with ecomm platform Kindlife

  • ShopClues co-founder Radhika Ghai is back with her second venture.
  • Ghai launched Kindlife in July 2020 along with Vidit Jain, who was previously an associate director of marketing at Shopclues.com.
  • Ghai has incorporated three new entities namely: Alphacama Pvt Ltd , Deltacama Pvt Ltd and Zetacama Pvt Ltd. Kindlife’s website has mentioned Alphacama as the parent entity for the brand with Vidit Jain as the director.
[Via]

To develop ‘ecosystem’ for startups, accelerators, IT Min forms committee

  •  IT Ministry announced Start-up Accelerators of MeitY for Product Innovation, Development and Growth or Samridh to identify 300 startups and help them with customer connect, investor connect, and international immersion over the next three years.
  • As part of this programme, apart from selecting the startups, the IT Ministry will also ask the accelerators to build customised accelerations programmes that fit the needs of the selected startups.
[Via]

10 Indian start-ups that could be future unicorns. Full Hurun list

  • The Hurun Research Institute released the Hurun India Future Unicorn List 2021, a ranking of India’s start-ups founded in the 2000s, not yet listed on a public exchange.
  • 3) Rebel Foods: India’s first cloud kitchen start-up, ranked third in the Hurun India Future Unicorn List 2021.
  • Hurun said the number of gazelles, which are valued over $500 million can turn unicorn in two years, was pegged at 32, while there are 54 cheetahs commanding a tag of over $200 million, who can achieve the coveted status in four years, as per the Hurun India Future Unicorn list.
[Via]

Three IIM graduates make ₹3,500 crore each selling payment startup

  • When three consultants from Arthur Andersen LLP set out to build a digital payments company at the turn of the millennium, the first institutional backer they found was an Indian state-run lender.
  • BillDesk’s earliest backer was Bank of Baroda and a fund run by financier Small Industries Development Bank of India, both government-owned and the anti-thesis of today’s high-profile, global venture capital companies.
  • BillDesk had built a global roster of clients and was offering its gateway to millions of customers making India payments on Amazon.com Inc. or Microsoft Corp.’s LinkedIn service, buying Netflix Inc. subscriptions or transacting on Apple Inc.’s local online store.
[Via]

Dunzo revenue jumps 66% to Rs 46 Cr in FY21, outstanding losses balloon to Rs 768 Cr

  • Dunzo saw its revenue from operations swell up in line with its GMV, i.e. growing by 66.5% to Rs 45.8 crore during FY21 from Rs 27.5 crore earned in FY20.
  • Bottomline: Dunzo still far from breaking evenAs a result of the server cost-cutting methods, Dunzo has managed to reduce its annual losses by 33.3% from Rs 338.4 crore in FY20 to Rs 225.7 crore in FY21.
  • While the cash burn has slowed down, outstanding losses of nearly Rs 768 crore and an abysmal EBITDA margin of -425.3% indicate that there’s a long way ahead for Dunzo management before they break even.
[Via]

6 Best Online Team Collaboration Tools For Startups

6 Best Online Team Collaboration Tools For Start-Ups A Thread… #startup #digitaltools
1. Trello This tool is excellent for checking what a team member is working on and what particular stage tasks are in. Trello can be integrated with third-party apps like Slack, Google Drive, and Evernote.
2. Slack Slack is primarily a versatile team messaging app. It is a mobile and desktop app that allows you to send direct messages and files to a particular person or group. It can organise chats into channels for a specific topic, project, department, or company.
3. Asana Asana is an ideal collaboration tool for startup teams. The app allows you to create and manage to-do lists for their current and future projects and track their employees’ work assignments and progress.
4. Podio Podio is a newcomer in the pool of online collaboration tools but is quite efficient in getting work done. It is a great way to facilitate collaboration and communication among teams, allowing them to organize large projects and assign tasks.
5. Microsoft 365 Formerly known as Office 365, this tool is one of a kind for online collaboration. Microsoft 365 is Microsoft’s collection of cloud-based office tools. All the tools are extremely capable and easy to use.
6. Flock Flock is an online collaboration application with essential productivity tools. It provides unlimited individual and group messaging and an archive for up to 10,000 searchable messages. It allows 10 public channels and 5 GB of total file storage space per team.

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Entrepreneurship and Marketing here. For podcasts, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

9 Tools For Your Mobile App Startup

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Entrepreneurship and Marketing here. For podcasts, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

5 Tips To Win (And Satisfy) More Customers!

Customer satisfaction is one important factor that businesses need to focus on. Here are 5 tips that can help you in satisfying and winning more customers!

1. Improve how you measure customer service:- You can use net promoter score or customer satisfaction score or through tracking business metrics which matters most to you.
2. Speed up response time:- If your customers are having any problem then they will need the solution as soon as possible. Faster the response, more will be the customer satisfaction.
3. Create a customer centric culture:- Make your whole team customer centric. Make each and every department to think about customers first.Customer-centric companies are more profitable and enjoy better work cultures.
4.Get creative on social media:- It’s the best way to connect with your customers, to interact in a better way. It is necessary for brand awareness also.
5.Provide the value:- This is the most important goal, whatever product or service you are providing must be able to add value to your customers which can retain them for long term. Give them a unique reason to stay with you for long.

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Growth and Marketing here. For podcasts, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

5 Reasons Why Investors Might Not Want To Invest In Your Business!

No investor wants to lose money and so they’re particular about which startups they fund.  Here are some reasons why investors might not want to invest in your business. Thread #businessplaninnigeria #businessplan #funding #startup #nysc #retweet
1. You’ve approached the wrong investor. If you approach an investor who has no interest nor experience in your sector or market, then it’s very unlikely they will invest.
2. You have no coherent business plan. Without a solid business plan, the investor you approach will have no idea whether your startup is worthy of investment.
3. Your startup is not financially sound.  Investors like startup founders with some financial intelligence. If you’re spending too much money on products and strategies that do little to grow your business, this will reflect poorly on you
4. Absence of marketing strategies When you have no substantial strategies to make sure your product or service keeps reaching your target audience, investors will most likely not invest.
5. Absence of business acumen Investors recognize and respect a shrewd entrepreneur. You gain their trust when you demonstrate confidence and business skills.

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Entrepreneurship and Leadership here. For podcasts, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

20 Tips I wish I Could Give To My 20 Year Old Self!

Startups taught me more about life and business than I ever could imagine Thread: 20 tips I wish I could give to my 20 year old self
Startups are simple: There are good times and bad times Good times: enjoy the ride Bad times: enjoy the ride
Beware of pessimistic people Pessimism is the worst disease
Professional lies we tell ourselves: 1. Your email inbox is getting stuff done 2. A full calendar is positive 3. Big meetings are the answer You know better
FAANG give you credentials Startups give you education
Bob Dylan on the common sense behind criticism “Don’t criticize what you can’t understand.” There is nothing easier than being a critic A tremendous waste of energy and bad vibe
On the life at a startup: I’ve never met a startup that has gone according to plan Buckle up
Emotional decisions kill startups, careers and your day How to avoid making emotional decisions: 1. Wait Point: If you can wait, wait
Be kind to yourself A recipe for failure: 1) Being compulsively critical 2) Being massively unforgiving Being too hard on yourself is a hindrance to growth Reminder: you are enough
The greatest productivity trick: Listening to people you respect You won’t be able to get them out of your head They will make you better Tip: the internet makes it easy to find and listen to these people
Elon Musk on what it takes to change the world “I could either watch it happen, or be part of it.” Say less, Elon
Good habits are life’s magic pill
Reading fast: defeats the point of reading Read slow to really learn
A sweet illusion: You are in control
A true sign of success: Someone who doesn’t keep track of failures
Unlearn: filling your life with possessions Learn: filling your mind with mastery Everyone could become a master Literally, everyone
Free: – Exercise – Go for a walk – Being in nature – Sharing knowledge – Learning from others – Listening to others – Asking for help – Being kind – Positive attitude – Twitter The amount of growth you can experience for free is massive
Expensive: – Spending time with the wrong people – Populating feeds with toxic content – Spending too long at a job – Spending not enough time at a job – Chasing startups for the money
Product/market fit happens when you least expect it
Realization: People don’t support your company’s vision. They support their own vision of the world
#1 behavior of successful people: Thinking clearly
I write weekly threads Follow me @gregisenberg to stay up to date

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Entrepreneurship and Leadership here. For podcasts on startups, life and business, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

13 Tips & Examples To Craft A Perfect Headline!

80% of readers only scan headlines. This makes headlines a magnet for eyeballs. Here are 13 tips and examples to craft a perfect headline 🧵
1. Use Numbers or Data Numbers are brain candy. It automatically helps us visualize context and organize info. And pro tip: odd numbers work best. Example: 7 Copywriting Tips to Turn Scanners Into Readers
2. Use A Rationale This means nothing more than giving a good reason for why an action should be completed. That reason should be value-driven, so they’re urged to click. Example: 9 Uncovered Secrets to Boost Your Site’s SEO
3. Rhyme A conducted study showed that “Rhyme as Reason” was rated as more likable, trustworthy, original, memorable, and persuasive. Example: Delightfully Capable. Surprisingly Affordable. (h/t Apple)
4. Use Alliteration Alliteration is the repetition of the same sound in a series of words. It’s poetic like fashion makes it easy to remember. Example: Don’t Dream it. Drive it. (h/t Jaguar)
5. Avoid Sound Smart Adjectives Using sound smart adjectives doesn’t make you sound smart. Consumers can read right through the BS. Bad Example: 7 efficacious copywriting tips. Good example: 7 persuasive copywriting tips.
6. Offer A Test It’s nearly irresistible to pass up a challenge. That makes using offering a test a clickable headline. Example: Does your site pass the SEO test?
7. Drop a Hint When we’re hit with a cliffhanger — we’re intrigued. We naturally want to know the answer. This works for headlines too. Example: This Instagram Ad Secret Dropped Conversation Rates by 20%
8. Share Your Experience People connect with people. Sharing your experience is a great way to connect with your audience and build trust. Example: What I learned about going viral after writing 50 Twitter threads.
9. First 3 Words. And Last 3 Words. Because people are scanners, the first 3 words and the last 3 words are the most important. Start with a punch. And end with one too. Example: (7 Facebook Ads) That I Used (To Increase Sales)
10. Get To The Point Don’t waste any words. Wasted words equal wasted time. Start with a keyword. Then get to the point. Example: Better soles. Stronger feet.
11. Open-Ended Questions Open-Ended questions spark discussion. Perfect for creating an engaged audience. Example: Is it a good idea to invest in Bitcoin?
12. Close-Ended Questions On the other hand, close-ended questions spark curiosity. Example: Did you invest in Bitcoin too late?
13. Problem. Solution. Address the problem. Express the solution. Example: Your sale page doesn’t convert. Here’s how to fix that.
Would this help you? – marketing breakdowns – copywriting tips – how-tos – growth strategies – campaign dissection If so, follow @alexgarcia_atx 🙂 I drink too much coffee and spend too much time on the internet to write valuable marketing threads for yah. I promise.
TL;DR 1. Use Numbers 2. Rationale 3. Rhyme 4. Alliteration 5. Avoid “Sound Smart” Adjectives 6. Offer A Test 7. Drop a hint 8. Share your experience 9. First 3 & last 3 words matter 10. Get to the point 11. Open-ended questions 12. Closed-ended questions 13. Problem. Solution.

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Growth and Marketing here. For podcasts, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

Real Life Case Studies: 6 Websites To Help You Learn Marketing From!

In between several courses and ebooks that are available online to learn from, here are 6 websites to learn marketing – all via real life case studies.

6 Kickass Websites to Help You Learn Marketing Through Real Life Case Studies 🧵👇 #MarketingTwitter
Thank you for exploring, do follow these amazing websites and get marketing insights. Follow @FuelerHQ for more amazing threads.

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Entrepreneurship and Marketing here. For podcasts, click here!

ALSO READ:
#StartupResources: How To Make It As A Solo Founder?
#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)
#StartupResources: Tips To Stay Organized And Productive!
Why You Shouldn’t Raise Too Much Capital Before Finding Your Product Market Fit?

#LeadershipDevelopment: What Great Leaders Should Do (And What They Should Not!)

Important lessons in your career can come from brief interactions with effective leaders. I had one of those interactions with Charlie Bell at Amazon 20 years years ago, and I’ve never forgotten it. Here’s what happened:
I was a middle manager in Amazon’s retail business and Charlie was a vp of engineering (on his way to svp and co-founder of AWS). We were working on something urgent, I don’t even remember what it was. But I remember Jeff Bezos was not happy with me.
I ran into Charlie at the company picnic. I pulled him aside and said “we need to do something right away because Jeff is pissed.” He looked me in the eyes and said “let’s forget about Jeff for a minute, what’s the right thing to do here?”
This was an aha moment, it never occurred to me there could be a difference between what Jeff wanted and what we should do. But I knew there was a better answer. We discussed my recommendation and Charlie agreed with me. Then we talked about how to get Jeff on board.
It’s hard to push back on the CEO, they have the most context and power. But their context is wide and shallow, and sometimes they miss important nuance. The job of a senior leader is to fill in that nuance by framing decisions clearly and escalating efficiently. Not to complain.
Many years later I found myself in a situation at Facebook that reminded me of this lesson. Zuck and I disagreed about something that seemed existential to the business, and he asked me to take it to the board for their input (to his credit, he took our debate to the board).
Several weeks later I ran into FB board member Reed Hastings, and he asked me if we had made a decision. I told him it would be much easier for me to just do what Mark wanted, but I didn’t think it was the right thing for the business. Reed encouraged me to keep making my case.
At the end of the day, the CEO gets to decide. But until they make their final decision, a leader’s job is to make their case. Great CEOs encourage dissent and leave space for debate. Great leaders have the ability to discern that space, and agility to make their case effectively
Great CEOs are also stubborn, decisive, impatient and wicked smart (trust me, I worked for two of them!), which makes it difficult to push back. It’s natural to just do what they ask now and complain about it later. Effective senior leaders know to do the opposite:
They make a strong case, patiently working through the pros and cons and debating for as long as the decision is left open. And when they lose a debate with their CEO, they disagree and commit, and start selling the decision to others so there’s alignment up and down the org.
I often disagreed with Bezos and Zuck, but I trusted them. They encouraged debate, were right more than they were wrong, and they had a special knack for being really right about the big stuff. If you don’t trust the judgement of your CEO, you’re working at the wrong company.
If I couldn’t convince Jeff or Mark to follow my recommendation, I viewed it as my failure not theirs. I looked at the decision through their lens, always wider than mine even if sometimes shallower. I didn’t complain, and I never said I told you so (neither did they). Onwards!

» NextBigWhat’s #Threadmill brings you curated wisdom from Twitter threads on product, life and growth.

Read more posts on Entrepreneurship and Leadership here. For podcasts, click here!