After Swiggy, Burger King Partners With Zomato

The tech-enabled partnership with Zomato will enable Burger King to serve customers in Delhi NCR, Mumbai, Bangalore, and Pune. Zomato will also handle the delivery logistics. Burger King entered the Indian market a year ago and currently operates 35 outlets and plans to reach 50 outlets by end of the year.

Exclusive: Zomato Is Launching Custom Apps For Corporates

Zomato’s lunch will not be eaten by another menu scanner service listing service, but by food ordering service like Swiggy/Foodpanda etc. Zomato needs to make it easy and simple for employees to order from the Zomato app itself. In one shot, Zomato gets access to several lurking customers who are probably ordering lunch/ snacks from other apps.

Zomato’s Foodie Index Helps Find Neighborhoods With Good Food

The company is making Foodie Index available as an API for developers across the globe. The Foodie Index aims to facilitate the decision-making process of people looking for apartments or hotels. Travel and Real Estate services can then use this to inform users on the quality of dining options available in a particular area.

Zomato Shuts Down Urbanspoon; Redirects Users To Its Own Service

The move doesn’t come as a surprise, as Zomato had announced that it would integrate Urbanspoon and itself at the time of the acquisition. The acquisition was aimed at gaining Urbanspoon’s vast user base in the US, Canada and Australia in order to take on rivals such as Yelp. Zomato even rejigged its brand identity with a new logo to better identify with users of Urbanspoon.

Zomato Appoints EX Web18 CEO Durga Raghunath As SVP Of Growth

Durga will help spearhead its customer acquisition and retention efforts across the globe. She will also work closely with the founding team at Zomato on key aspects of certain new business verticals the company is getting into. Prior to joining Zomato, Durga was the CEO of Network18 Digital, and apart from being responsible for all the company’s digital properties, built Firstpost from scratch.

Zomato Begins Unbundling – Launches Online Food Ordering App ‘Zomato Order’

The app will allow the company to focus on both its main services – restaurant discovery and food ordering – independently, bringing a host of benefits for users. While installing two separate apps might be an inconvenience, the company is hoping that the benefits of doing so far outweigh the cons. Moreover, online food ordering on Zomato isn’t a feature, but a full blown service, which justifies its existence a separate app.

Zomato Rolls Out Uber Integration Globally

Uber has tied up with Zomato to provide users of the latter service a seamless way to book cabs from anywhere to their restaurant of choice. While the service has been available for some time now in London and South Africa, the companies have made the partnership global, rolling it out across 27 cities across 13 countries. The integration will show up as a ‘Uber button’ besides a restaurant’s address, hitting which will open up the Uber app if installed on a user’s smartphone.