TheSunnyMag: Inside a Teenage Girl’s Phone & The Steve Jobs Negotiation Tactic Revealed

TheSunnyMagHere goes our weekly magazine of stories curated from around the world. In this edition: Inside a Teenage Girls Phone & The Steve Jobs Negotiation Tactic Revealed.

New new world

Millennials Have Their Own Definition of Entrepreneurship: By 2025, Gen Y is going to make up 75% of the global workforce and their independent-thinking and entrepreneurial mindset is going to change the future of the workplace. More here.

What Really Happens On A Teen Girl’s iPhone: Fourteen-year-old Casey Schwartz has ditched more social networking services than most people her parents’ age have joined. Like many of her friends, Casey has a tendency to embrace social media sites, then suddenly drop them. More here.

Idea Entrepreneur: The New 21st Century Career: There is a new player emerging on the cultural and business scene today: the idea entrepreneur. Perhaps you are one yourself — or would like to be. The idea entrepreneur is an individual, usually a content expert and often a maverick, whose main goal is to influence how other people think and behave in relation to their cherished topic. These people don’t seek power over others and they’re not motivated by the prospect of achieving great wealth. Their goal is to make a difference, to change the world in some way. More here.

The 22 rules of storytelling, according to Pixar: On Twitter, Pixar storyboard artist Emma Coats has compiled nuggets of narrative wisdom she’s received working for the animation studio over the years. It’s some sage stuff, although there’s nothing here about defending yourself from your childhood toys when they inevitably come to life with murder in their hearts. A truly glaring omission. More here.

Brosie the Riveter’s got guts: Pranking your CEO and pushing for gender equality: Jokes can have consequences. Two employees at a video game publisher called out their company’s CEO with a playful but pointed prank, and instead of being reprimanded, they were praised — by the CEO and by the wider gaming community — and the inside joke has become another small milestone on the march toward gender equality in the gaming industry. More here.


On market share: For the last couple of years, the standard way to look at the progress of the ‘platform war’ between Apple, Google and the now near-vanquished Nokia and RIM was ‘smartphone market share’: each platform’s share of the share of the phone units sold each quarter that could be defined as ‘smart’. The chart looks something like this. More here.

Marissa Mayer Is Bringing Back the Internet Portal. Here’s Why: Since Marissa Mayer took over as CEO of Yahoo last year, there’s been a lot of talk about how the famously detail-oriented ex-Googler will “refocus” the company. But it’s becoming increasingly clear that Mayer is broadening, not narrowing, Yahoo’s scope, cementing its once passé reputation as the original internet “portal.” More here.

The real origins of Tumblr: Months before Yahoo’s $1.1 billion acquisition turned him into an overnight media sensation, David Karp recounted the creation of Tumblr at the Austin Convention Center during the South by Southwest Interactive conference in March. “I wanted that presence myself. I wanted an identity to be proud of,” he told the capacity crowd. More here.

Open-plan offices make employees less productive, less happy, and more likely to get sick: A well-designed office is a happy office. As facilities managers strive to save space and cash, they’re reshuffling desks and fiddling with temperature gauges. All of which has an impact on workers’ performance. Open-plan offices may make some kinds of collaboration easier, but are they more conducive to productivity? What’s the most irritating workplace distraction? And are those state-of-the-art workstations actually more comfortable? Here’s the Quartz complete guide to open-plan offices. More here.


Ex-YouTube man builds graphics card for entire internet: At Google, Chris Zacharias spent his “20 percent time” building a new version of YouTube just for places with slow internet connections. It was called Feather, and the basic idea was to build a YouTube page that contained no more than 100 kilobytes of data, so that it could quickly load on machines in developing countries and other places where internet pipes were painfully narrow. More

The One-Person Product: In 2006, I moved to New York and started working for David Karp doing web development for various media companies. That fall, in a brief gap before starting a new client, David said that we were going to make a prototype of an idea he’d had for a while. He had already bought the domain:, because it was an easy platform for publishing tumblelogs. More here.

Find Out if You’re a Scale-Up Entrepreneur with This Two-Minute Test: Cool ideas for new businesses are a dime a dozen. That — plus all the new tech enablers such as instant websites and e-commerce platforms — makes it deceptively easy to start up a new venture. The bigger challenge is to start up a big venture that just happens to be small at first. More here.

How to Succeed in Business by Really Caring: You can make millions of dollars, climb the corporate ladder with ruthless abandon, and roam the halls of corporate commerce with confidence and aplomb, but success in business isn’t worth anything unless you’re happy. Such a simple concept, but rarely do Stanford MBA students get instruction on the kinder, gentler approach to life. Unless they’ve heard what Stanford Graduate School of Business lecturer Joel Peterson has to say. More here.

Steve Jobs on Negotiation
Steve Jobs on Negotiation

The Steve Jobs emails that show how to win a hard-nosed negotiation: The US government’s price-fixing lawsuit against Apple goes to trial next month in New York. Ahead of its court date, the US released emails that purport to show Apple was the “ringleader” in a scheme to set artificially high ebook prices with some of the largest American publishers, which have already settled the case. More here.


Android’s Market Share Is Literally A Joke. This is the first of three articles looking at how we measure – and mis-measure – who is “winning” in the mobile sector. Article one focuses on market share and was inspired by an article written by Bill Shamblin, entitled: “Chasing Smartphone Market Share Is A Chump’s Game.” More here.


Why Developing for Firefox is Torturous: I’m going to argue for something unpopular in this post: Firefox has been lagging too far behind the curve for too long. When it comes to web standards, Firefox has not been fit to compete for years. Firefox’s high adoption rate is hindering the progress of the web, which is being led currently by other browsers, like Google Chrome. More here.

Big Picture

Where are They Now?: Every year one teenager tops the IIT-JEE, probably the toughest entrance exam in the world. Overnight he becomes some kind of a celebrity. There have been only about fifty such toppers in the history of IIT. We went in search of some of them to find out how their lives turned out. More here.

Move over Mr. Mayor, cities are getting chief innovation officers: Towns are taking a page from the corporate world in an effort to make strapped municipal governments more efficient.More here.

‘Who Owns The Future?’ Jaron Lanier thinks Google and the government should pay for your data: How the web killed the middle class and what’s coming next. More here.

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