The Big (App) Disconnect Between Startups And Investors

Product Management

The Big (App) Disconnect Between Startups And Investors

The best way to raise a massive round is to  go app-only. But then, the one big disconnect between (mobile) startups and investors is this : most of the startups are android-first while 90% investors are iOS-only.

That is, investors aren’t able to use your product – they can’t judge the startup based on the product !

The only workaround? Like a founder shared with me – have a product video. This helps investors.


Comments (2)

  1. Maybe you can sideload the apk from an email attachment?

  2. Hi Ashish,
    It’s not the end of the world. Most of us have started carrying around an Android phone just to test apps.

    It would be great if apps weren’t restricted only to the India Google Play Store, though. Some of us are stuck in the US Google Play Store and can’t switch.

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