The farmer gets Rs. 1 on your 250 Rs coffee (value chain)

To gain high profit levels, companies are squeezing the grower’s price. For every cup of hot coffee that costs consumers Rs 250 on an average in any upscale coffee bar/lounge, the farmer’s share is only Re 1. In India, coffee prices have been on the decline for almost three decades, thereby further aggravating the crisis in the picturesque coffee belt. To overcome growing debts, estimated at over Rs 8,000 crore, many growers have turned their homes into home.

https://www.tribuneindia.com/news/farmer-of-no-value-in-chain-27300To gain high profit levels, companies are squeezing the grower’s price.
For every cup of hot coffee that costs consumers Rs 250 on an average in any upscale coffee bar/lounge, the farmer’s share is only Re 1.

In India, coffee prices have been on the decline for almost three decades, thereby further aggravating the crisis in the picturesque coffee belt. To overcome growing debts, estimated at over Rs 8,000 crore, many growers have turned their homes into homestays, some have abandoned plantations and many have moved out.

.

Sign Up for NextBigWhat Newsletter

Daily.

You May Also Like

Reliance aims to use plastics in road construction

Reliance will work with India’s highway authority and individual states to potentially supply a plastics-infused mix. Light plastics, the type used as carry bags or snack wrappers, are typically not viable to recycle and so end up in landfills, street corners or oceans. Reliance wants to shred these plastics and mix them with bitumen, a formula the conglomerate says is cheaper and longer-lasting.