The Key Takeaways

There are three things to remember to fight against being poor, lazy and stupid: build equity daily, listen to what works/what people want and learn from your jealousy.

Business in a nutshell is: Customer → Uses a Mechanism → To Get A Result – customers don’t care about the mechanism so you don’t need an idea, money or experience – you just have to generate a result for someone.

Practise building four brains until entrepreneurship becomes a way of life – see the world in income streams, find ideas based on people’s problems, build concepts into concrete results and learn how to grow product revenues.

There are seven essential skills you need to build wealth – using words that sell (copywriting), ownership thinking, being a newbie, thinking in outcomes, building asset-based income, learning from mistakes and investing in yourself.

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