The Vision in a story format

  • Business strategy is usually rational and analytical
  • Storytelling may seem opposite to strategy, but they can work together
  • Strategy needs to be communicated and understood to motivate action
  • Stories turn facts into a shared mental model of the business and its direction
  • Constructing a strategy story can improve implementation and increase learning
  • Learning can be a competitive advantage in today’s fast-paced world.

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