Edu Startup Thinkcell Acquires TestFunda, Plans To Diversify

Thinkcell Learning Solutions (formerly Gateforum Educational Services Pvt. Ltd.) has recently acquired e-learning company Enabilon Learning which offers its test preparation packages through

Mohit Thinkcell

Mohit Goel, CEO & MD, Thinkcell, said “The acquisition of is a strategic move on our part. TestFunda’s robust technology platform will now be used to create synergies for our existing divisions in the online space and provide scale. At the same time, it enables us to diversify our domain to include MBA entrance, Bank entrance and UPSC. “

TestFunda’s online aptitude test prep focuses on MBA & Bank test prep market.The company claims that it has more than 6 lakh registered users and 250 institutional partners.

TestFunda, founded by IIT-IIM alumni in 2008 prepares students for CAT, XAT, IIFT, CMAT, NMAT, SNAP.

Earlier this month, Thinkcell acquired the YUKTI brand to kickstart its 8-12 Science division, with the primary focus being the 12th Board exams and Engineering and Medical Entrance exams like JEE, MHT-CET and AIPMT.

To facilitate Indian students on taking international entrance and professional licensing exams, Thinkcell has also recently entered into exclusive partnership with KAPLAN for the in-person programs.

“Thinkcell is investing 30 crores over the next 2 years for this diversification including acquisitions and growing the business,” added Goel.

With the acquisition of Testfunda, the company has now been structured into 4 verticals namely GATEFORUM for GATE preparation, YUKTI for preparing students from 8-12 Science division for JEE and Medical Entrance, Logiquest (Kaplan Certified Education Partner) for Education Abroad.

Last year, in August 2014, private equity firm ASK Pravi Capital had acquired majority stake in Thinkcell.

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