Tumblr Plans TikTok-Inspired Overhaul to Increase User Base

  • Tumblr revealed plans for a platform revamp comprising algorithmic content recommendations and improved creator features.
  • The revamp aims to make the platform easier to use, drive content engagement, and assist new creators in gaining visibility.
  • Tumblr’s parent company Automattic has also released subscription and other paid features to re-energize the platform.
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