Union Budget 2009 – Nautanki.TV reports 1.2 million Views on the Budget Day

We earlier told you about the union budget search queries and how it modeled the public sentiment and now, Nautanki.TV has released some of the statistics for the budget day –

  • Total views – 1.2 million across widgets, embedsand main page
  • Peak streams – 4,400 streams/sec
  • Blogs with embeds – 500+
  • Avg. content viewing – 18 mins/user

Nautanki.tv partnered with Facebook to stream the Budget 2009 live on the internet with UTVi as the live stream content partner.

This is an interesting feat by Nautanki tem .- though what needs to be seen is the monetization angle of the traffic?Were they able to retain the traffic?

Do these blips help content companies in the long run?

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