Today’s Huddle: Wakefit Cofounder, Chaitanya on surviving 2 failures, creating a category..and more.

NextBigWhat Huddle brings you interesting conversations during your chai time – every working day 5 PM.

Today, March 20th we bring you Wakefit cofounder Chaitanya share his journey as a founder.

Today. 5 PM IST. At a screen near you.
Grab chai and engage with others.

Couple of talking points to look forward to:

  • Wakefit is Chaitanya’s third startup. His previous 2 startups failed and he will share the experience / learning and odd jobs he did to keep them going
  • Wakefit has pretty much created a new category – the company was started way back in 2015 when nobody thought sleep products could be bought online in India
  • How do you go about finding product-market fit for such products?
  • Of course, he will talk about the out-of-the-box marketing Wakefit did recently (hello sleepy interns)
Chaitanya, Wakefit Cofounder
Chaitanya, Wakefit Cofounder

Since starting up, Wakefit has sold more than 600000+ mattresses and turned profitable within 6 months of operations. The company raised $9mn from Sequoia last year to boost manufacturing and marketing.

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