Asia Cup: Disney+ Hotstar Smashes Records with 2.8 Crore Viewers

Disney+ Hotstar achieved a record viewership during the India-Pakistan cricket match in the Asia Cup despite rain interruptions.

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The peak concurrency reached an impressive 2.8 crore viewers, as reported by industry sources.

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This surpassed Disney+ Hotstar's previous record set during the 2019 World Cup semi-final between India and NZ.

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The 2019 match is remembered for MS Dhoni's near-miss while trying to save his wicket.

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Disney Star, which operates Disney+ Hotstar, is broadcasting the Asia Cup on both TV and digital platforms.

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Disney Star also holds the media rights for both TV and digital platforms for the upcoming ICC World Cup 2023 tournament.

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