Books that we liked reading in 2020

1. No Filter: The Inside Story of Instagram by Sarah Frier

A good book for product folks and entrepreneurs to understand what does it take to build a sticky product like Instagram.

In this book, award-winning reporter Sarah Frier reveals an inside story of how Instagram defied the odds to become one of the most culturally defining apps of the decade.

Backed with a good narrative, this one is full of interesting anecdotes gathered from numerous interviews of the core team done by the author.

Be it the story of acquisition by Facebook or the decision to launch ads, it has sufficient drama to keep us hooked till the end.

What does it take to launch a game-changing feature like "stories"? How to be obsessed with user behavior? Why does a razor-sharp product focus matter?  No Filter presents unfiltered views on these and more.

Have you also read No Filter by Sarah Frier? Did you like it? Let us know in the comment section below.

And if product management or growth are your areas of interest you may check our all-new app FWD here.

We are brewing up something very interesting for you. This one is a sneak peek, full reveal coming soon in 2021