IPL 2023 final rescheduled due to rain, impacting advertising revenue
Chennai Super Kings and Gujarat Titans final set for May 29, 2023
IPL 2023 ad revenue estimated at Rs 3,500 crore, down from Rs 4,500 crore in 2022
Final match typically brings in 2-3 times the revenue of other matches
Loss of Rs 50-100 crore for broadcasters if final disrupted by rain again
BCCI split IPL broadcasting rights into separate TV and digital packages for first time in 2023-27 cycle