In an interview with TOI, Sanjay talked about how Hindi films have forgotten their audience over the time.
He said, “I think the Hindi film industry has forgotten the larger-than-life heroism. But the Southern industries didn’t forget heroism."
"I’m not saying that slice-of-life films or rom-coms are bad. But why have we forgotten our audience from Uttar Pradesh, Bihar, Jharkhand, Rajasthan who make up a large section of our audience."
He added, “See, for instance, SS Rajamouli has his fixed producers who have complete faith in his vision.
We also had producers like that with us back in the day like Gulshan Rai, Yash Chopra, Subhash Ghai and Yash Johar. Look at the films that they have made."
Sanjay will be seen next in Akshay Kumar starrer-Prithviraj. The film will also star Manushi Chillar, Sakshi Tanwar and Sonu Sood.
He also has Shamshera in the pipeline, which will also star Vaani Kapoor and Ranbir Kapoor.