Spotify Wrapped: What makes it shareworthy

It's December, time for wrap-ups, time for SPOTIFY WRAPPED. It's December, time for wrap-ups, time for SPOTIFY WRAPPED.

Like every year, this year too Spotify Wrapped is ruling the internet.

From artists to listeners, everyone is sharing their #2020Wrapped story on social media. From artists to listeners, everyone is sharing their #2020Wrapped story on social media.

Here are 5 things we love about #SpotifyWrapped

1. It's data but presented through story format, making it ENGAGING.

2. It's personalized, establishes a CONNECT with the audience immediately.

3. Artists to listeners, it provides VALUE to all concerned.

4. The copy is FUN, having a fair mix of humor and intelligence.

5. It's SHAREWORTHY. It has that ingredient that compels the users to share. 5. It's SHAREWORTHY. It has that ingredient that compels the users to share.

In nutshell, it has everything that makes a product go viral!

We laughed viewing our #SpotifyWrapped and shared it too. How about you?