WebEngage Launches WYSIWYT [What You See Is What You Target]

WYSIWYT is WebEngage’s new way to target users on your site based on content/data present on your website’s pages.

WYSIWYT by lets you build dynamic rules without using any codes. These rules can be based on visual content or data seen on the website.
For eCommerce websites, cart abandonment is a stage where they lose customers. WYSIWYT can help reduce cart abandonment by providing an instant discount coupon code to the user once they abandon the shopping cart on the website.

Webengage Intent
Webengage Intent
WYSIWYT can also be used to send push notifications to users who have signed in on to a website. Once a user logs in to a website, if there is a “logged in” or “sign out” button that indicates the user has logged in, a rule can be built to note that “sign in does not exist” which will figure out that the user has logged in and will send them a notification (more details here).

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