slack

What Slack’s First Product Manager Learnt Of Growth Strategies

What did Slack get right?

Slack’s growth has skyrocketed ever since its launch and many years later it still doesn’t look like it’s stopping any time soon. Kenneth Berger, the first Product Manager at Slack, spoke at an event called ‘Manifesto’ on the growth strategies utilized by Slack and what lessons others can draw from it.

Key Takeaways:

  1. “Pick three key attributes or features, get those things very, very right, and then forget about everything else.” – Paul Buchheit
  2. One metric is not enough. Have enough meaningful data points which can give you actionable insights.
  3. Every strategic and product decision is a trade-off. Make sure you analyze the upsides and downsides of each carefully.

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