You have 10x the amount of funding sources You used to have to rely on VCs. Not anymore To name a few: – Fund via your community – Fund via NFTs – Fund via pre-sales – Fund via tokens – Fund via accelerators all over the world – Etc All of a sudden, you have 10x the options
Greg Isenberg
I think right NOW is the greatest time to launch a startup
You should probably consider starting/joining something
Here’s 10 reasons why:
You can start with the community
I’ve identified ~8000 communities that could be unbundled from Reddit to support a ~$1m/year revenue business
Bonus: you often need $400 max to build MVP to tap that untapped value
Sounds like a dream experiment to me
You have 10x the amount of funding sources
You used to have to rely on VCs. Not anymore
To name a few:
– Fund via your community
– Fund via NFTs
– Fund via pre-sales
– Fund via tokens
– Fund via accelerators all over the world
– Etc
All of a sudden, you have 10x the options
My head spins thinking about how much is changing in our world right now
Ex:
– Millions of creators who need support
– New world requires new products
– ↑ social commerce
– ↑ sustainability products
– ↑ internet usage across the globe
You know this won’t last forever
Everything is unbundling before our eyes
– Facebook groups
– eBay
– Zoom
– Etsy
– Reddit
– Udemy
What a wonderful time to be building a startup
No-code/low-code tools
Launching isn’t the hard part anymore
The hard part:
– Building community
– Creating an opinionated product
– Co-building with the community
– Finding wonderful teammates
– Community/product fit
Niche businesses can be worth billions
People used to laugh at niche
Why “go small” when you could “go big”?
The way to go big right now IS to go small
Large tech companies can’t be everything to everyone
You can attract niches easier than ever
Start with the community, then build software
VERSUS
Start with software, then build community
Point: you increase your odds of success by building community-first
The knowledge is out there
Between podcasts, Discord/Slack communities, YouTube and Twitter, the “secrets” to startup are at your disposal
Grab it
You can run a $100m/year business from your iPhone
I have a friend who’s company makes $100m/yr
Facts:
– He started it in 2018
– It’s niche
– Unbundled from a FB Group
– Moved from SF to Malta because he likes the vibe
– He runs his entire biz from his iPhone on an island!
People in Silicon Valley don’t have an edge on you anymore
SF held the monopoly on startups for decades
Now, being in SF doesn’t matter for 99% of businesses
Don’t let anyone tell you otherwise
The world is flat and is staying flat
Follow @gregisenberg