Xiaomi Under Investigation In China For Using ‘Best’, ‘Most Advanced’ To Describe Its Products

Xiaomi is under probe for allegedly using superlative adjectives for promoting products, which is against the new advertising laws passed by China. Law-enforcement staff found evidences on Xiaomi’s official website that allegedly used phrases like “the best”, “the most advanced”

Xiaomi is under investigation for allegedly violating China’s new advertising law which bans the use of superlative adjectives for promoting products, reports The Mint.

The state-run China Daily says that industry regulators have initiated an investigation into the Xiaomi on suspicions of using phrases like “the best” and “the most advanced” to describe its products online.

Law-enforcement staff had found evidences on Xiaomi’s official website that allegedly were against China’s new advertising policies, after receiving a tip-off from a whistleblower.

(Source)

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