YouTube Music Introduces TikTok-Style ‘Samples’ Video Feed

  • YouTube Music unveiled a TikTok-like feed ‘Samples,’ promoting discovery of music via short videos.
  • The Samples feed extends user engagement, encouraging clicks to view full-length videos and interact with the music.
  • Rolling out globally on iOS and Android, the new feature is part of YouTube’s wider strategy to incorporate short-form discovery across the app.
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