Micro-credentials – what they are and how they can help you
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies. AcastLang is used to determine the preferred language of the visitor and sets the language accordingly on the website, if possible.
Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
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- This cookie is set to make split-tests on the website, which optimizes the website’s relevance towards the visitor – the cookie can also be set to improve the visitor’s experience on a website.
Cookies
These are small text files that can be used by websites to make a user’s experience more efficient.
Types of Performance Cookies
Performance cookies help website owners understand how visitors interact with websites by collecting and reporting information anonymously.
- Google Analytics Tracking
- Collects anonymous data on the user’s visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded with the purpose of generating reports for optimizingizing the website content.
Our World Data
Spotify
- Gathers user feedback and behavior-tracking data to compile reports for the website owner
- Used in context with the website’s pop-up questionnaires and messengering
- Data is used for statistical or marketing purposes
- Salesforce
- Collects information on user behavior on multiple websites to optimize the relevance of advertisements
Functionality
Collects data such as visitors’ IP address, geographical location, and website navigation
- Extends to 2 years
- Cookies can be used for internal optimization and statistics for the website operator
- Expiry date/time for the _cb tracker: 2 years
Userreport
Collects information of the user’s movement and demographical data via the UserReports questionnaire tool.
- The World Economic Forum (“Forum”) uses necessary cookies to make their site work, and they would like to set optional “performance” cookies to gather anonymous site visitation data for internal use and they use “marketing” cookies to personalize content
Chartbeat 2
Web analytics company Chartbeat2 used to register whether the user has visited the website before.
Adform
The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
- AdWords
- Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor’s online behavior across websites.