Always remember that an idea with life is better than the one in your head.

Term sheet is the most important strategic document that a startup gets while raising money. It is more critical than the share holding agreement or share subscription agreement (SHA or SSSHA) as…

For every startup valuation is of paramount importance. When you are raising money, it is important to understand and know what valuation is being discussed – Pre-money or Post-money? The current episode…

The current capital structure of the startup is called a cap table. It contains details of various stakeholders and their holdings alongwith the type of instrument they hold. It gives a clear…

For startups who are raising investment, it helps to understand the ecosystem, the various stakeholders and what roles they play. It is also important to have an understanding of what factors interests…

When you are trying to raise your first funding round, this episode shall help you to understand what preparations are needed before you reach out to investors. Tips and recommendations may help…

Did you know that Netflix was called as Kibble before the launch? The co-founder and first CEO of Netflix, Marc Randolph, has provided the backstory to how they came up with the…

The times ahead are challenging for companies. With limited marketing budget (esp in times like these), how can you stay ahead? How can you own the brand narrative and not ‘let-it-get-decided-by-media’? The…