Making a great first impression on customers is important for businesses that want to stand out from the competition. Customized packaging solutions can help businesses achieve this goal. Not surprisingly, therefore, in recent years demand for custom packaging for small businesses has picked up steadily. Here are a few of the most popular packaging solutions.
What is Custom Packaging?
Custom packaging is uniquely tailored around a small business’ specific needs
- The shape, size, materials, color, and style of the package are all modified to reflect the business and to create a special buying experience
- Branding in business goes hand in hand with eCommerce and shipping-centric business
Custom Packaging for Your Product
There are many solution providers that specialize in customizing all elements of your packaging including customized stickers, bags and more.
Paper Mart
A range of custom product packaging options including boxes, bags, mailers and tape
Packola Custom Boxes & Packaging: Design and Order Online
Its online design tool lets you create tailor-made mailer boxes, shipping boxes, and product boxes.
- There is no minimum order quantity and the site comes with live chat support.
- A great tool for small businesses to design custom packaging.
Decreased Shipping Fees
Businesses can avoid using larger boxes they don’t need by choosing this option.
Custom Packaging Tips for Small Businesses
Focus on being functional: The packaging solution you choose should fit your purpose
- Make it personal: Add a personal touch to branding
- Include samples
- Do your math
- If you’re trying customized packaging for the first time, do some calculations before deciding on one solution provider
What Customizations Can Businesses Make to their Packaging?
Customized boxes: Their shape, size, color, material, and even their design can be tailored to the brand image of the business
- Stickers: Water-resistant, include company logo or tagline
- Rubber stamp: Another water-resistant option
- Packaging tape: Adhesive tapes help secure the boxes, but they can also be customized to reflect the brand
- Bags: Customized bags can be helpful for businesses that produce sturdy products
Packlane
Offers full customization and comes with a user-friendly 3D design tool.
- You can choose from four types of custom boxes: mailer box, product box, shipping box and econoflex shipping box.
- They ship both in the U.S. and outside.
Excellent Customer Experience
With unique packaging, you can provide an excellent user experience from the get-go
- Customers form an opinion and a bond with a business before they have even opened the package
- Focus on customizing packaging to boost customer experience
- Best shipping tape can improve the experience
Increased Brand Awareness with Customized Shipping Boxes
A major challenge for businesses today is to differentiate themselves
- Customized shipping boxes can address this challenge by creating a truly unique impression
- Reflect the brand, help form a stronger bond with the customers, and increase brand awareness
Arka
Offers custom printed packaging for small businesses
