How a Product Manager can survive the 3 pivotal startup phases

A Product Manager at a startup has to typically deal with 3 main phases – formation, validation and growth. And each of these phases has their distinct requirements. In this enlightening article by Vivek Lakshman, VP Innovation @ Pramati Technologies, he writes about how a Product Manager can go about dealing with the challenge.

In the formation stage:

  • Providing clarity of purpose.
  • Synthesizing from the abstract when it comes to vision and features.
  • Leapfrogging with partners.

In the validation stage:

  • Exuding self-belief in the product.
  • Setting Product boundaries.
  • Showing empathy with customers.

In the growth phase:

  • Identifying and nurturing talent.
  • Fostering an engineering-design partnership.
  • Allowing controlled disorder in innovation and growth strategy.

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