Masters of Scale – Reid Hoffman:  DonorsChoose’s Charles Best

Masters of Scale – Reid Hoffman: DonorsChoose’s Charles Best

Charles Best knows: Sometimes the best way to achieve that monumental success tomorrow is to take a teeny tiny step today. That’s what he did when he founded one of the world’s first crowdfunding platforms, DonorsChoose. 

Don’t give up

The founding of donors choose: how one teacher’s idea became a nation-wide crowdfunding platform

Here’s a riddle for you: What do you get when you cross the Wicked Witch with a bumblebee? Answer: a B-HAG! 

Bad jokes aside, B-HAG also means something else. B-HAG is short for big, hairy, audacious goal. It’s a concept Jim Collins introduced in his book Built to Last. And business leaders talk about B-HAGs constantly. 

Have a fresh, unique approach and stay true to it

It’s the small things that matter

Emphasizing emotional connectivity creates a memorable experience for donors and encourages future funding.

For example: Small steps, such as providing basic supplies like crayons and hygiene items, can make a huge difference in helping students learn from home during the pandemic.

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