The rules of building and growing a company are changing.
The most useful lessons are scattered across founder conversations, books, company decisions and new products. NextBigWhat finds the patterns, explains what they mean for builders, and makes them practical to use.
Stay curious. Get ahead.
Useful products, fresh ideas and thoughtful commentary. Straight to your inbox.
BigIdeas / The latest thinking
BigIdeas
-

#BigIdeas
Products
News
NextBigWhat AMAs are back..first one is with Rajan Anandan
Fellas The AMAs are back. One of my core thesis is that the future of newsletters / podcasts, in an AI world, is going to be less about pure consumption and more about…
-

#BigIdeas
Products
News
The ‘goldilocks zone’ for startup ideas and why building a ‘commando’ mindset is a must for founders
Pete Flint of NFX discusses the hidden patterns behind successful startup ideas, emphasizing strategic approaches to innovation and execution.
-

#BigIdeas
Products
News
AI agents threaten credit card ‘breakage models’ by optimizing rewards
Mahmoud Abdelkader discusses how AI agents could reshape commerce and payment systems, including the introduction of new agentic tokens.
Featured products
Featured products
A spotlight for products worth discovering.

AI Chatbot by Elfsight
The AI Chatbot widget you don't have to set up

JustReviews by Elfsight
One widget for every review you’ve already earned

Process Street
Turn recurring work into clear, automated workflows.
Building something useful? Put it in front of your next users.
Submit your product / Accelerate your GTM ↗The latest
-
#BigIdeas
Products
News
US halts green card access for major IT firms amid H-1B abuse claims
The US Department of Labor has suspended major tech companies, including Microsoft, Infosys, and Cognizant, from the green card program due to allegations of H-1B visa abuse. This decision impacts several prominent…
-

#BigIdeas
Products
News
Why you must manually send 100 sales emails before automating
Founders often discuss their email pipeline and the reasons behind receiving zero replies to their cold emails.
-

#BigIdeas
Products
News
Why you should ship the product version you’re embarrassed by
A product's true value is measured by its ability to retain users over time, indicated by a flattening cohort retention curve.
-

#BigIdeas
Products
News
How Vercel is rethinking go-to-market with AI
Vercel is pioneering an AI-powered go-to-market approach, drastically reducing human sales and support teams by integrating AI agents for qualification and resolution. This post also explores a contrarian view on traditional one-on-one…
-

#BigIdeas
Products
News
Why your authentic truth matters more than customer feedback
This post explores two core ideas: first, that building a business from one's authentic truth, rather than solely from customer feedback, leads to more innovative and sustainable ventures; and second, that embracing…
-

#BigIdeas
Products
News
Why the ads business model will die for AI agents
The advent of AI agents will dismantle the traditional advertising business model, requiring content creators to be compensated for the marginal utility their information provides to agents.
-

#BigIdeas
Products
News
Stop decksmithing: grow your company to attract investors, not Chase them
Founders often waste time on 'decksmithing' for investors or obsessing over single sales deals.
-

#BigIdeas
Products
News
Google Earth AI
Combines health data with geospatial insights to predict and reduce health risks.

