The rules of building and growing a company are changing.
The most useful lessons are scattered across founder conversations, books, company decisions and new products. NextBigWhat finds the patterns, explains what they mean for builders, and makes them practical to use.
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Siphon’s Mohit Aron on why AI should be an ‘artificial human’ companion
Mohit Aron (earlier cofounded Nutanix) discusses the 'context gap' in go-to-market data, where information is fragmented and often inaccurate, and introduces Siphon's solution of 'context convergence' to unify it.
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Masayoshi Son: AI’s ‘superhuman effort’ will dwarf past tech revolutions
Masayoshi Son discusses the profound impact of artificial intelligence, asserting that its development should be accelerated rather than slowed down.
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Atlassian CEO: the ‘brainless bet’ of neglecting design in the AI era
Atlassian CEO Scott Farquhar argues that neglecting user experience and design in the AI era is a "brainless bet" for companies.
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Understanding Retention
While retention is framed primarily as the percentage of users returning to the product itself, it is also useful to understanding specific product features and subpopulations of users. For example, you can examine…
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From Zero to Zerodha – Nitin Kamath’s Journey Pt. 2 | Ep. 3 #UnPluggd
Founded in 2010, Zerodha is an Indian firm that pioneered the online discount brokerage model in the country, and today stands as India’s largest stockbroker by number of clients: over 1.5 million.…
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A Designer’s Path to Empathy
The objective of any product designer is not to become a design machine that simply churns out many designs or just ships a lot of stuff. Instead, our primary goal should be to…
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Lessons on Capital Efficiency from 21 SaaS IPOs
The Rule of 40 is a popular heuristic to gauge the business health of a SaaS company. It asserts that a healthy SaaS company’s revenue growth rate and profit margins should sum…
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The 24-month journey to product/market fit
It can easily take up to another 15 months before you find product/market fit. Totalling the amount of time at 24 months already. And it is not uncommon or a shame when…
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NextBigWhat Radio : Why us? Why now? [Ep. 1]
An introduction to the philosophy and driving force behind The NextBigWhat Podcast by Ashish Sinha, founder of NextBigWhat. Ashish has held senior Product roles at many top-tier companies and has been at…
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From Zero To Zerodha – Nithin Kamath’s Journey | Ep. 2 #UnPluggd
Founded in 2010, Zerodha is an Indian firm that pioneered the online discount brokerage model in the country, and today stands as India’s largest stockbroker by number of clients: over 1.5 million.…
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How AI Is Changing The Product Management Job Description
Mayukh Bhaowal, Director of Product Management at Salesforce Einstein outlines five new skillsets that product managers must acquire.
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How to kill (and improve) your product for the benefit of humanity
What would you do if you find that your product is receiving a lot of searches related to vaccines? And well, your site doesn't have helpful content? Here is what Pinterest CEO,…
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What certifications do product manager do?
NONE Actually. There are 2 types of product managers – the ones who look for such product management certifications and then there are ones who actually go ahead and build great products.…