Masters of Scale – Reid Hoffman, June Cohen, Deron Triff Book Summary

Masters of Scale – Reid Hoffman, June Cohen, Deron Triff | Free Book Summary

Masters of Scale – Reid Hoffman, June Cohen, Deron Triff


Masters Of Scale

How do you get the idea for a business and then lead it to success?

Subscribe to Miniwise Newsletter (Free!)

Miniwise newsletter brings you one great bite-sized idea every day, curated from world's best non-fiction books, articles, podcasts..and more. An entire new world in just 5 minutes!


The best business ideas initially seem the least plausible; doing things that don’t scale can be a good starting point, and what customers actually want can be different from what they tell you.

Lessons Learned

  • Sometimes when an investor tells a startup founder “no,” it’s a positive sign for the business. When an idea is truly big and transformative, it can draw a polarized reaction or a “squirmy no.”
  • The best businesses can emerge from moments of desperation.
  • Lavish attention to the few people who love your product in the beginning.
  • Early hires are essential for crafting a company’s culture.
  • Many founders make the mistake of becoming too attached to their initial ideas.
  • Watch how customers are actually using your product.

Time And Money

Rapid decision-making is essential. When you’re moving fast, you may make mistakes. But the biggest mistake is not making decisions fast enough, because the only thing that matters is time.

Free book, podcast summaries

You can never raise enough money. Things are always more expensive and take longer than you think they will.

Reset Your Assumptions

The best leaders develop talent from within rather than just hiring expensive stars. If you hire people in senior positions, you are a failure as a leader.

If you’re a good entrepreneur you can assume that your instincts are right 95% of the time and your ideas might be right 25% of the time.

Fighting every fire can cause you to miss critical opportunities to build your business—you’ll be all reaction and no action.

Memorable Anecdotes

Kathryn Minshew, the founder of The Muse job site, says investors told her ‘no’ 148 times before the first one agreed to invest.

Huffington’s wellness startup Thrive has a rule that nobody should interview a job candidate while they’re tired!

Chinese parents’ dissatisfaction with their children working at Starbucks was hurting employee retention, so the company held an annual meeting with the parents of its employees in China and extended health insurance to them.

Noteworthy Quotes

“Whether your staff is 70,000 or only seven, a leader needs two things to create a strong, unified team: an elevated mission and everyday human contact.”

“If you’re not embarrassed by your first product release, you’ve released too late.”

“I learned really early that you are best when you know nothing.”

Get the book!

Sign Up for nextbigwhat newsletter

The smartest newsletter, partly written by AI.

Download, the short news app for busy professionals