- Amazon’s Prime Day event contributed to over $24 billion in U.S. e-commerce sales, boosting the overall industry with competitive deals.
- The use of generative AI products, such as chatbots, led to a significant 3,300% increase in retail traffic during the event.
Prime Day Generates $24B in US E-commerce Sales, GenAI Traffic Surges 3,300%
Amazon's Prime Day event contributed to over $24 billion in U.S. e-commerce sales, boosting the overall industry with competitive deals. The use of generative AI products, such as chatbots, led to a significant 3,300% increase in retail traffic during the event.