HubSpot approaches $1 Billion in ARR; Here are important lessons for SAAS founders

Hubspot is aiming to cross $1 billion in ARR in 2020 (with an ACV of $10K). What you can learn from their super sustained growth? Here are some data points:
– Freemium remains the source of 60% of HubSpot’s customers, even at almost $1b in ARR.
– International is 40% of revenues today and a growth accelerator.
– Even with more products, ACV still at ~$10k at 69,000 customers.
– 40% of their revenue comes from partners and the channel
– Even with more products, ACV still at ~$10k at 69,000 customers

[Via]