Welcome to NextBigWhat V 12.0
Will they buy?Will this idea work?
Don’t ask a chatbot. Ask the people who might actually buy.
Building is easier than ever. Knowing what to build — and how to get it in front of the right people — is the hard part. NextBigWhat helps you figure that out.
What you get
A clearer picture of your customer
Customer knowledge is usually scattered across reviews, calls, support tickets and spreadsheets. NextBigWhat brings it together, so you can see what people want, what is getting in the way, and what to do next.
- 01Listen in the places customers already talk. Bring together what buyers say across reviews, forums, surveys and public data.
- 02Add what you already know. Bring in call notes, survey responses and win-loss interviews.
- 03Know where each answer came from. Every claim links back to its source, so you can check it for yourself.
- 04Keep it connected to your tools. Sync HubSpot, Intercom, Zendesk and more as your market changes.
- 05No synthetic answers. NextBigWhat brings you citable evidence, so you can make the next call with your eyes open.
BigIdeas / The latest thinking
BigIdeas
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#BigIdeas
Products
News
How to create launch videos : you needs ‘continuous mini launches’ and not one big hit
Farza Majeed, founder of Hey Clicky, explains his approach to launch videos, emphasizing continuous "mini-launches" and audience engagement over high production costs.
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#BigIdeas
Products
News
NextBigWhat AMAs are back..first one is with Rajan Anandan
Fellas The AMAs are back. One of my core thesis is that the future of newsletters / podcasts, in an AI world, is going to be less about pure consumption and more about…
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#BigIdeas
Products
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The ‘goldilocks zone’ for startup ideas and why building a ‘commando’ mindset is a must for founders
Pete Flint of NFX discusses the hidden patterns behind successful startup ideas, emphasizing strategic approaches to innovation and execution.
Featured products
Featured products
A spotlight for products worth discovering.
AI Chatbot by Elfsight
The AI Chatbot widget you don't have to set up
JustReviews by Elfsight
One widget for every review you’ve already earned
Process Street
Turn recurring work into clear, automated workflows.
Building something useful? Put it in front of your next users.
Submit your product / Accelerate your GTM ↗The latest
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#BigIdeas
Products
News
How does storytelling secure vital resources for startups?
Recorded live at the New Media Summit, Erik Torenberg sits down with Replit founder and CEO Amjad Masad to discuss founder-led storytelling, building in public, and the role of media in company…
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#BigIdeas
Products
News
How does operational excellence outperform financial backing in startups?
In this conversation from Startup School Paris, Supabase CEO Paul Copplestone explains how a frustrating firebase migration led to an open-source side project that became one of the fastest-growing dev tool companies…
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#BigIdeas
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How does integrating tech with logistics halve production costs?
Travis Kalanick, Ben Horowitz, and Erik Torenberg reunite to reflect on Uber's early days, the investment that almost happened, and why Kalanick believes the next great technology opportunity lies beyond software. Travis…
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#BigIdeas
Products
News
Why do ambitious startup ideas attract more investment and talent?
In this discussion from Startup School Paris, PostHog CEO James Hawkins reflects on a number of startup topics including going from one product to twenty, why European founders need to stop focusing…
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#BigIdeas
Products
News
Why is a founder’s vision irreplaceable for business success?
Peter Thiel emphasizes the importance of building creative monopolies by focusing on unique, innovative business ideas that provide significant value and are driven by a founder's vision and long-term planning. He argues…
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#BigIdeas
Products
News
Mark Roberge outlines essential sales strategies for founders
In a recent YouTube interview, Mark Roberge emphasizes the challenges founders face in managing multiple priorities while scaling their companies. He likens the constant firefighting in startups to having limited resources to…
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#BigIdeas
Products
News
OpenAI Presence
A proven enterprise product for putting AI agents to work across customer and internal workflows.