Apple fired an iPhone X engineer after his daughter’s hands-on video went viral #RulesAreRules

Last week, YouTube vlogger Brooke Amelia Peterson posted a video showing off her dad’s new iPhone X . The video which was was published before the iPhone X launch was shot at Apple’s cafeteria, and showcased a number of features of the new phone.

“Apple let him go,” Peterson says in the video. “At the end of the day, when you work for Apple, it doesn’t matter how good of a person you are. If you break a rule, they just have no tolerance.”


Have you ever taken a tough stand against your team member (no matter how good he/she was) for breaking the rules (innocently)? What were those rules? How did you handle the situation?

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